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Privacy Policy

1. Introduction

Welcome to Stitch Letter (“we,” “our,” “us”). We value your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or book our live event personalization services, including chainstitch embroidery, heat pressing, and laser engraving. Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site.

2. Information We Collect

We may collect information about you in the following ways:

Information You Provide

Personal information you voluntarily submit when you:

  • Fill out our contact or booking form (name, email address, phone number, event details)
  • Communicate with us via email, phone, or social media
  • Request a quote or book our services for an event
  • Subscribe to updates or marketing communications

Automatically Collected Information

Information our servers and third-party tools automatically collect when you access the site, including:

  • IP address, browser type, and operating system
  • Pages viewed, access times, and referring URLs
  • Device information and screen resolution

Analytics Data

We may use third-party analytics services, including Google Analytics and Microsoft Clarity, to understand how visitors interact with our website. These tools may collect anonymized data about clicks, scrolls, and page navigation to help us improve the user experience. No personally identifiable information is shared with analytics providers.

Event Photography and Media

When we provide live personalization services at events, we may photograph or video our setup, equipment, and completed work for use in our portfolio and marketing materials. These images focus on the craft and products, not on identifiable individuals, unless separate consent is obtained.

3. Use of Your Information

We use the information we collect to:

  • Respond to your inquiries and booking requests
  • Coordinate event logistics (location, date, setup requirements, design preferences)
  • Provide and improve our personalization services
  • Send event confirmations and service-related communications
  • Share portfolio updates and promotional content (only with your consent)
  • Monitor and improve website performance and user experience
  • Comply with legal obligations

We do not sell your personal information to third parties.

4. Disclosure of Your Information

We may share your information only in the following circumstances:

Service Providers

We may share your information with third-party services that help us operate our business, including:

  • Formspree — for contact form processing and submission delivery
  • Hosting and analytics providers — for website operation and performance monitoring
  • Email services — for sending booking confirmations and communications

These providers are contractually obligated to protect your data and use it only for the purposes we specify.

We may disclose your information if required to do so by law, or if we believe such action is necessary to comply with legal process, protect our rights, or ensure the safety of our users and the public.

Event Clients

When you interact with our personalization stations at a brand activation or event, the event host (our client) may have their own data collection practices. We encourage you to review the privacy policies of event organizers. We do not share your personal data with our event clients unless you provide separate consent.

5. Cookies and Tracking

Our website may use cookies and similar technologies to enhance your browsing experience. These may include:

  • Essential cookies — required for the website to function properly
  • Analytics cookies — used to understand website traffic and usage patterns (e.g., Microsoft Clarity)

You can control cookie preferences through your browser settings. Disabling cookies may affect certain website functionality.

6. Data Retention

We retain your personal information only as long as necessary to fulfill the purposes outlined in this policy, including:

  • Booking and event inquiries: retained for up to 2 years after last communication
  • Analytics data: retained in anonymized form
  • Portfolio images: retained indefinitely unless removal is requested

You may request deletion of your personal data at any time by contacting us.

7. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

  • Access — request a copy of the personal data we hold about you
  • Correction — request correction of inaccurate or incomplete data
  • Deletion — request deletion of your personal data
  • Opt-out — unsubscribe from marketing communications at any time

To exercise any of these rights, contact us using the information provided below.

California Residents (CCPA)

If you are a California resident, you have the right to know what personal information we collect, request its deletion, and opt out of any sale of personal information. We do not sell personal information.

8. Security

We use reasonable administrative, technical, and physical security measures to protect your personal information. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

9. Children’s Privacy

Our services and website are not directed to children under the age of 13. We do not knowingly collect personal information from children. If you believe we have collected data from a child under 13, please contact us and we will promptly delete it.

Our website may contain links to third-party websites (such as social media profiles). We are not responsible for the privacy practices of these external sites and encourage you to review their privacy policies.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date. Continued use of our website or services after changes are posted constitutes acceptance of the updated policy.

12. Contact Us

If you have questions or concerns about this Privacy Policy, please contact us at info@stitchletter.com or through our contact page.

Stitch Letter Service Areas: Los Angeles, New York, Las Vegas, San Francisco, San Diego, Arizona, Palm Springs, Sacramento